There’s nothing like feeling healthy and confident in your own skin, even when hormones, ageing or lifestyle have taken their toll (and wrinkles start appearing!). At Au, we are all about celebrating people’s individuality and about cherishing those little imperfections that make us unique – as long as the health of the skin, body and mind are not compromised.
Our skin, like the rest of our body, changes during different stages of life and the transition to a new phase can make it a bit temperamental. We think it’s essential that you understand and keep up with your skin’s changes, so we created a little guide to age and skin’s changes;
In your 20’s
Estrogen peaks during your 20.s, giving most women luminous, taut, and even-toned complexion. Despite this, the shift in hormone levels around your period can lead to unwanted breakouts or even acne. Throughout the month, estrogen masks the oil-producing effects of testosterone, but when estrogen dips during the week leading up to your period, newly dominant testosterone makes its presence known in the form of breakouts and blemishes.
What it looks like
There are no wrinkles in sight during this phase, although more oil production, larger pores, and breakouts along the jawline might appear during your period. Even women who have never had a pimple could have early onset of adult acne at this age.
As you feel a new spot developing, treat it with Au Natural’s Balance Rotorua White Mud Balancing Masque and make sure you are eating plenty of wholesome food. Apply also Dr Au Anti-Ageing Face Oil before your natural face moisturiser and don’t be fooled by the anti-ageing definition! This product regulates oil production and nourishes compromised skin, without feeling heavy on the skin.
If the breakouts persist for a longer period of time, use Au Natural’s PM Natural Night Cream as a daily treatment until the jar is complete. Manuka Honey contains an enzyme that produces hydrogen peroxide, a proven antiseptic with unique antibacterial properties, coupled with natural hydrating properties, allowing your skin to heal and repair naturally.
In Your 30s
During your 30’s estrogen levels start to dip, heralding sinking levels of skin-tightening collagen, elastin and skin-plumping hyaluronic acid. Cell turnover slows down too, and skin bounces back less easily from inflammation.
What It Looks Like
Dryer, thinner skin, more obvious traces of expression lines and wrinkles on the forehead and around the eyes, the beginnings of age spots, and an increased flaring of inflammatory conditions like rosacea and occasional acne.
Ramp up your natural anti-ageing skincare routine especially at night, when skin naturally rests and repairs. We’d suggest using products that are high in Bee Venom. Your skin reacts to Bee Venom as an irritation, which results in increased blood circulation to the deep layers of the skin, stimulating cell regeneration and the production of elastin and collagen to lift, plump and tighten the skin.
In your 40s
So long, estrogen. During this decade, expect less firmness, elasticity, and moisture. Estrogen-related bone loss can start to affect your facial structure, too, leaving you with sunken-looking eyes, slackening skin and deeper wrinkles.
What it looks like
Drying, dulling, hollowing, wrinkles and age spots tend to appear at this time of our life. The loss of elasticity is significant.
Healthy lifestyle choices are recommended at every stage of our life, but in your 40’s they can really slow down the ageing process and improve the health of your skin. In addition, a skincare regimen that includes a natural gentle cleanser, face moisturiser, natural face serum, eye cream as well as a daily natural sunscreen will significantly help boost elasticity and firmness.
Au Natural’s independent scientific research has shown that the Bee Venom used in our products enhances skin cell renewal by more than 80% compared to other products, making Bee Venom a very powerful anti-ageing ingredient. Pair it with Active 16+ Manuka honey and you will have a skincare regime that will look after your skin during this delicate time of our life.
In your 50s and beyond
Estrogen sputters to a halt during menopause and testosterone takes centre-stage. You'll lose a third of your collagen within the first five years of menopause and, with it, your skin's ability to bounce back, moisture and glow. Inflammation also peaks, making the skin more vulnerable to skin damage from sun, smoke, and pollution.
What it looks like
Skin thins, dries, deflates and gets looser. Lines and wrinkles become deeper, pores stretch, lids may sag and become hooded, eye sockets hollow, spider veins may become more visible, age spots show up, and small-yet-benign bumps, patches, or skin tags may grow.
It's time to hydrate, hydrate and hydrate, because, without the natural hyaluronic acid that comes with estrogen, your skin doesn't hold onto moisture. Don’t use harsh soaps (switch to Au’s Natural Facial Cleanser) and lower the temperature of your showers.
The whole Au Natural range is rich in nourishing and regenerating ingredients that target the deep layers of the skin. If you don’t know where to start, try Prepare Natural Brightening Toner (it works wonders on age spots!) and AM Day Serum, which will give you deep nourishment and a light glow.